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Client: Founded in 1982, the Truman Heartland Community Foundation is a not-for-profit organization in Eastern Jackson County that connects donors with local charitable causes. With assets topping $20 million and annual grants approaching $1.5 million, the Foundation is a key financial resource for the community.
Challenge: Design a creative self-mailer that highlights annual statistics and information about the Foundation for potential donors and grant-seekers.
Strategy: Developed a navigation-themed annual report telling the story of how the Foundation serves as a guide for the community with supporting facts and financial statistics.
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